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| Original: Posters of four characters from San Hau classical drama made using Truc Chi art. |
Viet Nam News
Twenty-three-year-old designer Dang Thi Bich Ngoc has been named a winner of the 2017 American Graphic Design Awards with a series of four posters featuring characters from an ancient tuong play (classical drama).
Graphic Design USA has been a business-to-business information source for graphic design professionals since 1963. The competition this year attracted nearly 10,000 entries.
Ngoc made the posters on Truc Chi (Vietnamese artistic handmade paper). In 2011, painter Phan Hai Bang created a new type of art, do hoa Truc Chi (trucchigraphy), in which artists use the paper to create paintings and other artworks.
The Truc Chi art has become a material for many artistic and daily-use products, such as lanterns, wallets, candle boxes, handbags, wall paintings and table calendars.
Winning projects in the awards ranged from traditional print and packaging to non-traditional internet and interactive pieces, from dream assignments to conventional endeavors, from large creative departments to independent design studios and freelancers, from established stars to rising newcomers.
Le Huong chats with Ngoc about her passion:
How did you know about the American Graphic Design Award? How did you prepare for it?
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| Innovative: Young designer Dang Thi Bich Ngoc. — Photos courtesy of the designer |
-When information about my graduation thesis featuring posters for a show of traditional music made using Truc Chi, I received congratulations from friends, and acquaintances.
I also received a “friend request” from designer Nguyen Tri Phuong Dong from the US. I knew he was advisor to many generations of design students in HCM City and had won various international design awards.
He encouraged me to use the same material (Truc Chi) for a more focused topic - a poster of four characters from an ancient tuong play titled San Hau. He proposed that my teachers at Da Nang Architecture University support me at four competitions in the US.
Dong spoke with my supervisor, Tran Thanh Binh, and teacher, Phan Hai Bang, and asked them to help me develop my designs and join the contests. I concentrated for two months to prepare.
How did you react when you received the news on the award?
-I received an email from the contest organisers. I half believed and half doubted my win. My heart jumped in my chest. Then I read it again and again and translated it for my supervisor. I was lucky enough to win the award in the Student Design category from more than 10,000 entries.
I am happy to have done things I have never even dreamt of. I have sent my gratitude to my family, teachers and friends, who have supported me during the creating process. I will continue to pursue traditional arts as I have done in my thesis and the winning work.
Why did you choose trucchigraphy and masks of characters in San Hau classical drama?
When I did my graduation thesis, one of the requirements was that the work should express the typical characteristics of traditional theatrical art. So I wanted to find a material and technique that I could use to express my topic the best. After considering several materials, I decided to use Truc Chi. My supervisor supported me enthusiastically. I then travelled to Hue to join Truc Chi Garden run by painter Phan Hai Bang.
The art of Truc Chi uses materials including bamboo, sugarcane, water-fern and grass combined with traditional and modern techniques of paper making.
By combining Vietnamese traditional papermaking and the principle of graphic arts, “the trucchigraphy” technical term was introduced.
Teacher Dong helped me to improve my thesis to join the contests.
What’s your passion? What will you focus for design in the future?
When I was small, I loved painting. When I got older, my passion pushed me into Architecture University for five years. Graphic design is a large field.
I think I will continue to follow traditional arts, combining them with Truc Chi to express the work as I want.
What’s your plan this year?
I intend to submit San Hau posters to two more competitions this year. I have just graduated from university, but in three-years, I intend to get working experiences with companies.
Tell me about your daily life?
I’m now living in Da Nang City with many chances to self develop and learn. I’m working at a design company and am rather busy. In my free time, I listen to pop music and search the internet for design fields. — VNS