he International Travel Expo HCM City (ITE HCM) 2013 opens on Thursday in HCM City.— Photo qdnd

HCM CITY (VNS) — The International Travel Expo HCM City (ITE HCM) 2013 opens on Thursday in HCM City.

Despite many challenges, to date the exhibition has seen a 30 per cent increase in total floor space compared with last year, attracting more than 300 exhibitors from 50 destinations.

This year's ITE HCM will introduce a new message "Five Countries – One Destination" agreed upon by Cambodia, Laos, Myanmar, Thailand and Viet Nam under the spirit of the fifth ACMECS Conference organised in Vientiane, Laos in 2013. The message is a model for connecting and promoting tourism-based development cooperation among the Mekong sub-region countries.

During the three days, there will be a series of exciting key events and performances organised to help promote socio-economic cooperation and development among regional countries.

The expo will take place until Saturday at the Sai Gon Exhibition and Convention Centre, District 7, HCM City. — VNS