HA NOI — Vietnamese toy makers have registered to join an International Toy Fair to be held in Germany on February 2-8 next year, said Spielwarenmesse, a fair organiser and marketing services provider for the toy sector.
Nguyen Van Dung, a Ha Noi toy maker, said by attending the fair he would learn from foreigners making toys to help promote the local toy industry.
Ernst Kick, Spielwaremesse CEO, said at a meeting with toy makers in Ha Noi yesterday the fair would display more than 1 million different toys, plus toy know-how, innovation and networks.
The fair aimed to show sustainability in the toy industry, Kick said.
More toy manufacturers were pursuing environmentally compatible paths, he said. They were setting up ecological production lines or strengthening children's environmental awareness through play themes linked with nature.
The Nurnberg Toy Fair had the motto Toys go Green, Kick said. It would present ideas to encourage toy professionals to run their business operations in a more sustainable way.
Toy manufacturers already making products complying with ecological aspects or acting in line with social standards would provide best practice examples.
Forums on the toy business and special introductions on the most up-to-date toys would be held, while product managers, educators and psychologists would contribute their views on the design of the packages, product and colour to the role of dolls, action figures and technical toys, Kick said.
The fair was expected to welcome more than 78,000 visitors and 2,500 reporters.
For further information visit the website www.toyfair.de or www.yourtoycom.com . — VNS